Working notes, lessons, and the occasional opinion — from building websites, software, and AI systems for real businesses.
A practical website redesign checklist for small businesses that need a better site without losing rankings, leads, or the pages that already work.
A practical guide for service businesses deciding whether they need a custom client portal, an off-the-shelf portal, or a simpler client workflow first.
A practical guide to choosing the first AI automation workflows for a service business, with examples for leads, follow-up, reviews, quoting, and admin.